Unibiz

CLIENT  |  ZEEKR
YEAR  |  2022
SERVICES  | DESIGN, DEVELOPMENT

Electric car brand Zeekr continues to explore urban mobility, this time putting its attention on the development of a business backpack. MA-DE studio’s know-how was essential in designing an object that would accompany users in not only long-distance travel but also in the most common city trips to the workplace. This backpack recalls the company’s DNA and combines it with the outdoor feel of technical materials and contrasting details, making it iconic and unique.